The quality of your Product Feed has a major impact upon the performance of your Shopping campaigns and it’s responsible for every search term that your Shopping Ads appear for. Through the practise of Product Feed Optimisation, you can improve your reach such as clicks and impressions as well as improving your Return on Ad Spend whilst increasing your overall revenue.
Approximately 80% of all the search terms your Shopping Ads appear for are matched to words and phrases within your Product Titles. Ensuring Product Titles are well optimised, well structured and make use of the 150-character limit is essential. But whilst Product Title optimisation is a key element to Feed Optimisation, to maximise the potential of your Shopping Campaigns, there is so much more that you can do.
Leading PPC agencies and online retailers are widely adopting Product Feed Optimisation as a major focus of their ongoing online marketing strategies. Continue to read our Product Feed Optimisation guide to discover where to start and just how important it is to your Shopping Campaign performance.
Our Product Feed Optimisation software is designed to give you full control over your Product Feeds. You will not need to wait for help from Developers or third parties. Use our powerful rule engine to optimise thousands of products in minutes and fix seemingly difficult issues in seconds.
Our simple interface, powerful rules and insightful Auto Suggestion tool ensures that users of all levels can use Shoptimised to improve and and grow their online Shopping sales..
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We partner and connect with every major Search Engine, Social and Affiliate Network.
A great company to deal with, professional coupled with the personal touch. They have given us good solid advice whilst improving our businesses search beyond our expectations. I'd absolutely recommend them time and time again.
Shoptimised have been an outstanding partner to King of Shaves for many years and have been instrumental in helping us drive growth on the Amazon Market place in UK, EU and the US. They have always been highly engaged, and shown great flexibility to accommodate our changing requirements over time. Plus they are very decent people too, which always helps s relationships to proper.
I use Shoptimised as a CSS partner and feed management optimisation tool. The tool is very accessible with no technical integration needed! The team is very professional, easy to work with, and supportive. I can get ahold of them any time of day and they are quick to identify any issues and work through them. Overall I am very pleased with their service!
We work with Shoptimised as a CSS and feed management and optimisation service and couldn't be happier with it! John and his team are brilliant - very quick responses with great ideas for further optimisation and how the service could be used best for your company, always happy to answer any questions. Has definitely made managing our feed based campaigns across a range of platforms much more effective! Would definitely recommend!
Shoptimised have been absolutely fantastic since day one. Great Customer service and always available to help. They have optimised our shopping feed and we highly recommend their Excellent software & PPC campaign management service. It has delivered some great results. Looking forward to a great future partnership!
Absolutely fantastic customer service, always get back to you promptly and nothing is too much trouble for them. To be honest, more like a partnership than a paid for service, highly recommended.
As a digital agency owner, we have a wide range of clients and one of our main road blocks is the tech side of feeds. It's become a bit of a grey area between"marketeers" and "developers" everyone wants to pass the book so to speak. Then Shoptimsed popped up with the perfect solution which plugs that exact gap.
I work for Adapt, a large media buying agency. Chris and the team went over & beyond to support us recently to ensure our clients remain happy. I was positively impressed by what started as a live chat convo yesterday, which led to the Shoptimised team dropping everything to cater to our request. Oh, and the platform is pretty good too!
The guys at Shoptimised really do know their stuff. Optimising our feed has increased sales through our Locksmithsupplies website and hope to see this continually grow. Highly recommend having these guys on board if you want more sales! LocksmithSupplies.co.uk
Not hanging up on the initial polite and informative cold call was one of the best decisions we made as a business last year. Beth & Mark are nothing short of google feed magicians. ROAS figures are consistently fantastic. Proactive support, advice and clear daily reporting. In truth, I want less people to know about these guys as I want them all to myself ? Keep up the great work guys.
Excellent account management from Beth and brilliant work from Mark & John. Our Google Ads ROAS has increased from around 600% to close to 1000%. Recommend to anyone!
Really highly recommend the team at Shoptimised. My eCommerce sales are flying and they have so much time and patience to get everything right. Mark is always really helpful and quickly available to jump on a call and help when needed. Top Work!
Great tool and service! I would highly recommend for anyone wanting to get the most out of their shopping feed(s). We are currently using Shoptimised.com for our Google, Bing and Facebook shopping activity.
Really love working with the team at Shoptimised. Being agency side, we've had a lot of experience with different providers and I can say with confidence that Shoptimised are without a doubt the most helpful, involved and patient. They respond very quickly and are always willing to jump on a video call for a demo or troubleshoot.
Both the product and team at Shoptimised are outstanding. The software has enabled us to grow as an agency and produce outstanding results for our clients. The support we have had from the Shoptimised team couldn't have been better. This is an essential part of the landscape for any agency working with E-retailers.
Responsive support & professional advice beyond feed optimisation - Increased ROAS for our clients shopping campaigns - Cost effective over competitors - Great people 100% recommended
We started using shoptimised and were instantly impressed with the performance of the shopping feed they optimised. As an ecommerce business with a large amount of inventory, the chance to sell additional products at a good ROAS was invaluable.
Excellent company to deal with! They take a real interest in your goals and no job is too big or difficult.
Our experience so far working with Shoptimised is excellent. They are extremely responsive and very proactive in looking at ways to help us grow. We are very pleased so far and would definitely recommend them.
We work with shoptimised.com on our Google shopping feed and they are great partners.
By far the best software out there for feed optimisation, could not work without it. The team are always quick to respond & always go the extra mile to help.
Shoptimised have been a valued partner of Everything Branded for a few years now and their continued efforts to maintain ROI, introduce new methods and advice has been paramount in our growth. We would highly recommend their products and service.
Great platform, great functionality and a great team who are willing to go the extra mile to help you in any way that they can! I would 100% recommend them to anyone.
Amazing Service , Great Team