Like other businesses, Shoptimised was created from a 'scratch your own itch' moment. Our co-founders, who were running a PPC Agency, were managing Google Shopping for over 50 clients with no control over the clients’ Product Feeds.
So they looked around the market for a solution. Every software they found which came close to their requirements immediately priced them out. So they created exactly what they wanted: The Shoptimised platform, which gives full Product Feed Optimisation control.
Every aspect of our software is designed to give you full control over your Product Feeds. From automated audits that highlight issues, powerful rule engine, to an Automated Suggestions feature. Optimising your Product Feed has never been more simple than it is with Shoptimised.
Entry Level Prices Our software offers more than the other enterprise-level solutions available on the market. But we're proud that our software is accessible and affordable for all level of users. From the world's first free subscription, to small, medium and large offerings. We guarantee to keep our pricing as the most affordable in on the market, now and forever.
We've won more awards than any other Feed Optimisation platform. From SaaS Company of the year to multiple innovation awards. Our software continues to be recognised as a leader in the industry. We'll continue to innovate and create new tools for our users.
There is no point in providing a first-class software if we don't have a first-class customer service team to support it. From assiting with optimisation, to dealing with Google and beyond. If we can help, we do help.
All customer queries are mission-critical and are always priortised above any other work. Whether it's good or bad news, we'll always be transparent, fair and honest with you.
We might be a Software company, but at the heart of our business are great people. We love our team and the business works hard to enforce a family-first culture. Our people do a great job of looking after our users.
We deliver. We can be the nicest people in the world and provide the best customer service, but if our software didn't deliver great results, our users wouldn't stay.
Our mission is to provide the most powerful and accessible Product Feed & Product Sales software in the world. Whilst always keeping it affordable and never comprimising on our 'family-first' company values.
We are a friendly, family-first, honest kind of company. We put our people first and we value positive work-life balance above anything else. Our leadership team has worked hard to ensure that our internal culture is fun, collaborative and rewarding
Whether it's feedback from a user or a member of our team, we listen to all ideas. Our platform is better for it.
We win and lose together, whatever the situation.
Nobody is expected to work past the agreed working hours. At 4pm we finish and everyone can enjoy the rest of their day.
We don’t give out medals for working evenings or weekends, working overtime would mean we're either giving out too much work or not supporting our team enough.
#WeMove was a term created and adopted by the Shoptimised team. They started using it to describe how much our team has achieved in a relatively short space of time. We feel it is the result of our team delivering amazing results as a consequence of working somewhere they know always puts them and their families first. #WeMove
Founded on the 12th February 2018, Shoptimised became one of a handful to offer a SaaS platform for the end user. It’s fair to say, the software’s original look wasn’t exactly ‘pretty’.
We were the 4th UK CSS Partner to be authorised. At the time, the CSS market was brand new, but booming. Other partners were charging large fees or a percentage of the saving.
Early on in our journey, we were thrilled to be awarded Best SaaS Platform at the International Performance Marketing Awards.
We launched a very unique Price Checker, designed to compare products GTINs against competitors within Google Shopping. You could then create business logic rules using pricing information, applying Custom Labels to build your own Google Shopping strategy.
We were delighted to pick up another award. This time for SaaS Company of the Year at the UK Business Tech Awards.
We were determined not to miss the UK Search Awards. We were up against some very established companies such as Adzooma, Ruler Analytics, Marin, SEM Rush, Kenshoo and ProductsUp (to name a few). We were extremely thrilled to win Best Software Innovation on the night.
We did mention the first interface wasn't very ‘pretty’ so we launched a brand new interface with new rules and conditions to establish Shoptimised as an effective Product Feed Optimisation software.
We Beta tested Incremental Sales for 8 months prior to launch. This service solved various issues with Google Shopping and has been featured on Google in addition to delivering amazing growth for users.
Lockdown didn’t happen for another 5 weeks, but we decided to close our office early and send the team to work from home. We invested in new telephone software, purchased new laptops and other essentials to work. We also created a more flexible working structure to ensure families could be prioritised. Our trust in our people has been more than rewarding ever since.
We were proud to win the Best Global Innovation award at the Global Biddable Awards for our Incremental Sales Software.
When the number of advertisers working with our CSS kept growing, we were promoted to Google CSS Premium Partner. We are now 1 of the 7 exclusive UK Premium CSS Partners and the only one offering free CSS service.
With the hope to return to the office in the summer 2021, we acquired a new space and began renovation work, ready to welcome our now bigger team. We’re ready to make it a vibrant, collaborative and covid-secure workplace.