Join our Google CSS Network from just £99 per month
Looking for Google CSS Partner that can provide a 20% CPC reduction, has full EU coverage and doesn’t charge the earth? Look no further…
Following the EU Antitrust ruling in 2017, Google are required to increase the competition within the Google Shopping results. As a result, they created the Google Comparison Shopping Service and a handful of trusted partners have been selected to become an official Google CSS Partner. We’re proud to be among those partners and as such we can now help our retailers and agencies reach millions of Google Shopping customers at cheaper rate than going directly through Google.
How does it work?
We will create a new CSS approved Merchant Center and connect to your Google Ads account. The products in the new Merchant Center will need to be approved by Google, which takes 48 to 72 hours. Once approved, you can then build new Shopping campaigns that link to the new CSS approved Merchant Center ID.
All of your Google Shopping campaigns are still managed through your Google Ads account, by you. The only difference is that your product feed will be managed via a CSS approved Merchant Center Account.
You can choose to convert your existing Merchant Center into a CSS approved Merchant Center account. This will keep all of your product performance history.
What are our costs?
Unlike other CSS Partners, we do not charge set up fees or request a percentage of the investment spent on our network. We have two Google CSS Solutions, a standard solution High Street One and our premium solution Crowd Shopper.
That means you get our Product Feed Optimisation platform and CSS Network benefits all from just £99 per month. If you would like to speak to a member of our team, call us on +44 (0)191 481 3451 or just complete our contact form and we will call you back.
Crowd Shopper is the only Google CSS solution that provides price comparison for both retailer and advertisers. We crawl and index over 50 million online products in the UK. We then compare your products GTINs against to provide you with a product feed of your cheapest products. You can then use this product feed to ensure you’re only advertising your most competitive products in Google Shopping. Our Crowd Shopper users enjoy an average ROI uplift of 37%. We can also provide price comparison product feeds for Bing, Facebook, AWIN, Rakuten, Webgains, Pinterest, Criteo and AdRoll. Crowd Shopper is a standalone service from the Shoptimised subscription and costs £195 per month. For more information about Crowd Shopper and it’s unique price comparison product feeds, click here.
High Street One
High Street One is our standard Google CSS solution which is included in our Shoptimised subscription costs. Over 150 agencies and 200 retailers utilise our High Street One CSS solution to take advantage of the 20% Google Shopping CPC reduction.
Both Crowd Shopper and High Street One provides more filtering capability than any of competitors. When Google informed CSS Partners that they must improve the functionality of their CSS Websites, we were the only partner who immediately passed their increased functionality requirements. We will continue to improve the Google CSS solutions we provide to ensure the best service to our clients.
Unlike many of our competitors, High Street One & Crowd Shopper No Follows every link which points back to advertising websites. This ensures that advertisers do not all of sudden obtain thousands of backlinks from one website with no domain authority or content. We also No Follow and No Index every page on High Street One so we are not competing with advertisers products in Organic listings.
No Affiliates or Display Advertising
High Street One does not contain any affiliate advertising or display advertising in Google CSS Search Results. The only products displayed are from agencies and retailers who are currently running active Google CSS campaigns.
Contact Us Today
All prices exclude VAT. Book an online demo of the Shoptimised platform or contact us to find out more information about our custom enterprise plans.
Product Feed Scrapes & creation have an additional annual cost, for more information, click here.